A couple of decades ago, credit card readers were used in just a few stores. Today, the situation is different and almost every store has a credit card reader. Another thing that has changed is the fact that there are many different types of credit card readers on the market. So, the question here is not whether you should have a credit card reader, but what kind of reader you should use. Modern credit card readers have a wide array of features and options in their offer and some of them are quite unique. Yet, if you want to ensure that you’ve bought the right one, you should opt for the reader that has the most important features.
Protecting data privacy
Modern clients want to be sure that the personal credit card information they are sharing with businesses will stay safe and secure whenever they are buying something. In case there’s news about some business that has experienced data breaches and leaks, the reputation of that business will go down immediately and you obviously don’t want to experience something like that. So, the credit card reader you are selecting must have modern features that protect data privacy.
The top credit card readers found on many lists are readers that are easy to use. In addition, they have an ability to transmit and credit card information fast. In other words, the checkout process with these readers is hassle-free and quick which is good for both clients and employees.
Accepting different payment options
It is obvious that a credit card reader accepts credit cards. However, people are using other payment methods to buy products today. So, if you want to get the most from your credit card reader you should focus on models that accept different payment options, not just credit cards. For instance, the best readers can help you process debit card payments, gift cards, NFC payments and more. By providing your customers an opportunity to use the payment method they prefer, you will gain their trust and loyalty.
Reading EMV chips
This feature is also related to the data privacy we have mentioned before. Namely, with the help of EMV technology, credit card readers can protect personal information and prevent data leaks. Keep in mind that there are a huge number of customers that are using EMV cards on a daily basis.